Biddi Market E-Commerce Platform
Complete e-commerce solution for supermarket and retail operations. Redesigned platform with home delivery service, resulting in 200K+ monthly orders.
Overview
Biddi Market is a comprehensive e-commerce platform designed for modern supermarket operations in Palestine. The platform provides customers with seamless online shopping experience, offering thousands of products from groceries to personal care items. With 18-hour daily operations and free delivery services, Biddi Market has become the go-to shopping destination for families in Qalqilya and surrounding areas.
Challenge
Creating an e-commerce platform that serves diverse customer needs while managing complex inventory, delivery logistics, and bilingual (Arabic/English) support. The challenge was to design a system that works for both quick daily shopping and large bulk orders, with a focus on Arabic-first UX and RTL layout excellence.
Solution
We built a full-stack e-commerce solution with real-time inventory management, smart delivery scheduling, and personalized product recommendations. The design features an intuitive category system, advanced search with filters, promotional banners for daily deals, customer review system, flexible payment options (cash/card), and comprehensive order tracking with delivery updates.
Design Process
Market & User Research
Conducted extensive research on local shopping behaviors, delivery preferences, and analyzed competitor platforms to identify gaps in the market
Brand Identity Development
Created complete brand identity including logo, color palette, typography system, and marketing materials for both digital and physical presence
Information Architecture
Structured product catalog with smart categorization, developed search algorithm, and designed navigation system optimized for RTL languages
UX/UI Design
Designed responsive web app and mobile experience with focus on quick browsing, easy cart management, and streamlined checkout process
Development & Integration
Built platform with integrated inventory system, payment gateways, delivery management, and customer notification systems
Launch & Growth
Executed marketing campaign, onboarded customers, monitored performance metrics, and continuously optimized based on user feedback
Results & Impact
200K+ monthly orders processed
5,000+ active products in catalog
18-hour daily operation coverage
95% on-time delivery rate
4.7/5 customer satisfaction rating
Featured in local media as top shopping platform
Project Showcase
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Ready to see this project in action?
Explore the live project or check out my complete Figma portfolio to see the full design process.